We believe that using cosmetics should be easy and fun. It should make people happy, beautiful and feel better, while doing good for the environment. By buying our products, you also support Finnish work.
What We Have
Our products have been sold in over a hundred stores and can be found in four different countries. We are present in Finland's largest retail chains and several international online stores.
How We Operate
We support our resellers in many different ways. We offer social media visibility, training for store personnel, beauty advisors for in-store events and launches, and influencer collaborations to increase brand awareness.
Why Join Us
We believe that using cosmetics should be easy and fun. It should make people happy, beautiful, and feel better, while also contributing to environmental well-being. By purchasing our products, you also support Finnish labor.
Facts about us
G Beauty Lab is a Finnish family business, led with a strong, positive, and innovative approach. Our operations are guided by future-oriented values, and our staff is growth-driven. We have an extensive sales channel network and a solid and sustainable brand portfolio.
As an importer
As an importer, we offer an extensive distribution network, organize new product launches and marketing, and handle sales promotion and target monitoring. As an export partner, we ensure sufficient inventory balance, provide comprehensive marketing materials, and support sales. We continuously bring innovative products to the market to keep our customers interesting and attractive.
As an export partner
We operate as both an importer and an export partner. We ensure sufficient inventory balance, provide comprehensive marketing materials, support sales, and continuously bring innovative products to keep our customers attractive and up-to-date.
4 values that drive us forward
1. Respect
In all our decisions, we aim to design and manufacture products that do not harm people or animals. All our products are vegan, cruelty-free, and allergy-friendly. We believe that even small actions can bring benefits. We respect our customers and partners. We respect everyone's right to be what they want: their own individuality, their own style, and their own attitudes are important. Every living being is important and meaningful.
2. Passion
Our team is particularly passionate about designing the brand’s products and story. The love for beautiful things runs deep in our hearts and we hope that it is reflected in our products. Each product category has its own story. Each product category has its own inspiration, both in the name and in the appearance of the product. They all tell a story about the life at the time or life situations when the collection was born. The story involves events and people, places and cities around the world.
3. Renewal
We have the ability and willingness to create new things, but also to renew ourselves from time to time. We want to offer our customers the best quality and value for money. We closely follow trends and, as is our custom, we are one step ahead of others when we create new things for the market. We are able to act quickly and flexibly. Our motto is if we get an idea today, it will already be part of our story tomorrow.
4. Customer satisfaction
Customers are naturally important to us. If there are no customers, there is no us. We want to take into account customers' wishes, hear feedback and learn from challenges. We strive to continuously develop our operations towards a more customer-oriented operation. Our goal is to be a part of our customers' lifestyle and not just a one-time visit in their makeup bag.
